Blogs

Real Grader CEO Alex Montalenti talks to Troy Palmquist about the biggest (avoidable) mistakes real estate agents make when it comes to their online presence.

Using AI doesn’t have to be difficult or expensive, America Foy writes. Here’s how to start using ChatGPT, Google Gemini or Claude to shave hours off of your marketing efforts today.

"We don’t just have a seat at the table," Mortgage Bankers Association CEO Bob Broeksmit told members in Las Vegas. "We’re near the head of the table — and we’re speaking loud and clear."

Agents might be tired of trends and algorithm shifts, but Instagram still sets the standard for connection, credibility and visibility. Alyssa Stalker explains why it remains the foundation of modern real estate marketing.

In a legal victory for Zillow, the Supreme Court declined to take up a REX lawsuit that centered on a former NAR rule.

The portal notified agents on Monday that CoStar declined to renew Matterport's API agreement with Zillow, leading the portal remove Matterport 3D tours from its sites.

Inventory is up and homes are sitting longer on the market — potentially benefiting homebuyers. Lower mortgage rates are also giving the market a boost.

More working U.S. adults are gearing up for a potential home search than at this time last year. Intel digs into fresh results from the Inman-Dig Insights consumer survey to explain what might push a new wave of brokerage clients to market in the months to come.

This week, Ryan Serhant and a lineup of content marketing stars teach you how to make the most of the power of social media to connect, educate and entertain your followers.

On this episode of Real Estate Insiders Unfiltered, Paracle co-founders, Tony Hanson and Lucas Mudrey, reveal their brokerage’s core philosophy — based on the book "Rhinoceros Success" — which drives them to charge at every market challenge.

Fresh, seasonal inspiration to connect with buyers and sellers and keep your pipeline full.

Training is the bridge between change and confidence — helping agents adapt quickly while keeping client service at the center of their work.

With foreclosure activity ticking upward, agents can learn from seasoned REO pros to build new streams of income during an economic downturn, Annette DeCicco writes.

Jimmy Burgess helps you avoid these real estate agent mistakes to survive the market and come out of it with more momentum, more listings and more confidence.

For marketers and creators, the challenge ahead isn’t just keeping up with new tools; it’s learning how to build trust in a digital world where anything can be faked.

Equitable housing and climate change risk are out, deregulation and combating fraud are in. The plan sheds little light on Trump administration's bid to spur homebuilders into expanding housing supply.

The 2.4 percent increase ahead of an official announcement in November surpasses more cautious 1.5 percent increases adopted last month by UWM, Pennymac, CrossCountry and Rate.

The longer the government shutdown lasts, the more it impacts the real estate industry. Here are the latest updates on the cusp of the shutdown's third week.